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Top 50 Most Accomplished Marketers 2021

SIMON KAHERU(MBA)

Industry legends 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Simon Kaheru?

Simon is  the current Head of Groups public policy and partnerships function at Cocacola Beverages Africa.

Experience

Simon`s career spans over 25 years with his new employment being  and previously Director of Public Affairs and Communications at Coca-Cola Beverages Africa Uganda since October 2017.

Simon has had four years of Senior management with Coca-Cola Beverages Africa, a Fast-Moving Consumer Goods organization, managing Communications, Corporate Social Responsibility and Logistics.

He put in Nine years in mainstream media and desk operations, at a Senior media management with a busy English newspaper, The New Vision.

Simon previously had two years of Communications and Relationship management with the Government of Uganda.

Why Simon Stands out

Aside his rich experience, Simon has mentored over 300 communications professionals, presided over 1000 events as a moderator/ public speaker and has worked in major sectors including Government, Private sector, media and now in the Fast-Moving Consumer Goods( FMCG) world.

Simon has also previously  served as  a Director-Member of the Board for Uganda Broadcasting Services(UBC)

He dedicated his Nineteen years to manage Media Analyst, a New Age Media firm providing value added services for a wide range of clients and partners in East and Central Africa.

Simon is a key member of Public Relations Association of Uganda(PRAU),American Chamber of Commerce(AmCham) Uganda, a professional association affiliated with the US Chamber of Commerce in Washington, D.C. which is an important forum for investors and businesses to network, share experience, and coordinate efforts.

Education

The Kings College Budo Old Boy is also the current Board chairman of ICT Associations of Uganda with a  Bachelor of Arts in Mass Communications, Journalism and Related programs from the Prestigious Makerere University among his other academic qualifications

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AGGIE ASIIMWE KONDE(MBA)

Industry legends 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Agnes Asiimwe Konde?

Aggie Konde is a Ugandan polished marketer, an FMCG and multimedia industry expert with over 2 decades of experience in Strategy, leadership, talent management, business growth.

Aggie Konde is the current Vice President Program Development & Innovation at Alliance for a Green Revolution in Africa (AGRA) an organisation that seeks to transform African agriculture from a subsistence model to strong businesses that improve the livelihoods of the continent’s farming households headquartered in Nairobi Kenya an established in 2006.

She has been in this role since November 2019.

At AGRA, she is responsible for the strategic role of program development implementation and monitoring of impact. The role drives the design and oversight of all elements of AGRA’s technical programs and strategy in 12 AGRA countries in East, West, and parts of Southern Africa

Experience

Prior to joining AGRA, Aggie Konde spent 2 years as CEO Msingi East Africa an Independent, multi-decade organization that seeks to identify and support East Africa’s industries of the future to create widespread and lasting prosperity in the region.

Aggie has served on various positions before leaving Uganda including MD NTV a company of Africa Broadcasting (U) Limited, Head of Sales and Marketing Crown Beverages Limited the manufacturers of Pepsi among other beverages, Circulation and Marketing Manager, Monitor Publications Limited a Nation Media Group company.

Why Aggie Konde stands out

At NTV, she  led a team to launch Spark TV, VID TV, NTV GO among other projects while designing, providing foresight, and directing ABUL’s short-term and long-term strategic plan with an aim of growing shareholder value.

Aggie is also remembered for developing and implementing robust Sales and Marketing strategies that delivered turn around market share from 29% to 49% within three years.

She also grew the retail segment from 15,000 outlets to 90,000 registered retail stores, tripled the distribution partners across the nation. Aggie championed the diversification of CBL’s portfolio from a limited mix to a healthy balanced Product and Brand Portfolio.

Aggie successfully launched 93.3 KFM and achieved number two audience rating in a record 8 months after launch. Developed and implemented a successful re-brand/relaunch of the Daily Monitor and grew market share from 30% to 45%.
She was voted Best Sales Representative twice in a row and was Project Manager for Benson & Hedges and Embassy cigarette launch in Uganda

Education

Aggie Konde holds a bachelor’s degree Social Sciences from Makerere University, Executive Diploma, Organizational Leadership from  Global CEO Program IESE Business School, MBA from University of Liverpool among other qualifications.

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DANIEL OGONG(MBA)

Industry legends 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Daniel Ogong?

Daniel Ogong is one of Uganda`s most  accomplished marketing leaders and CEO material  with over 2 decades of professional experience across  various sectors including FMCG, Financial services among others

He is the current Executive Head, Marketing, Communications and Client Experience at Uganda`s leading bank, Stanbic Bank.

Experience

Prior to his current role, Daniel served as Marketing Director Nile Breweries for a period of 15 years when parent company SAB Miller was taken over by AB InBev

Daniel spearheaded several major initiatives over the years in support and development of music, entertainment and related industries in Uganda including the Uganda Video Music Awards, myriad of concerts, festivals, and support initiatives for talent across the region.

Why Daniel stands out

Daniel Ogong announced as a member of the Hall of Fame Africa and League of Kings & Queens Executive Board.

He is a highly acclaimed and respected Ugandan and East African business mogul, former Marketing Director of Nile Breweries .

He brought on board a wealth of experience that will has shaped Stanbic’s Marketing and Communications strategy to reinforce and sustain the bank’s position as market leader while supporting the delivery of innovative solutions that respond to today’s customer needs.

 

At Nile Breweries, Ogong played a pivotal role in building a stable portfolio of brands that saw the company sore to market leadership. He was responsible for reviving fortune beers like Nile Gold, Club, Castle lager during his tenure.

The  15 years of service at Nile Breweries is a testament of Daniel`s resilience and dedication that’s worth celebrating.

Education

A husband/father has an MBA, Marketing among his various academic qualifications

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EVELYN MWASA(FCIM, CHARTERED MARKETER,CAM)

The Fellows 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Evelyn Mwasa?

Evelyn is in a league of CIM UK Fellows, an accomplished marketer making her a legend.

She is the current Director Communications and Marketing at World Vision Uganda a role she has been in since 2020.

Experience

Evelyn possesses over 20 years’ experience in communications, business development, stakeholder relationship/Partnerships management, advocacy, grant management, Strategy and public health programming

She was a Coordinator Resource Mobilization, Uganda Red Cross Society (URCS) for a period of 2 years.

Evelyn has also been a Director/Head -Marketing and Strategic Communications at USAID/ Johns Hopkins University-CCP and Uganda Health Marketing Group Consortium for a period of 5 years.

She served as Senior Assistant Manager- Business Development Insurance Company of East Africa (ICEA Group) for 4 years, Guest Lecturer (Stakeholder Marketing, Delivering Customer Value Through Marketing),Uganda Management Institute/Chartered Institute of Marketing-UK Programme for 2 years,

Evelyn was previously the Head of Marketing Dembe FM radio (Now under Nation Media Group) for I year having come from Sanyu FM as Head Marketing for 7 years.

She is still a Board Executive (Academics & Discipline)Board Executive (Academics & Discipline) Namilyango College for the last 6 years

Why she stands out

Evelyn was part of the think tank that dared to start the first FM radio Station, Sanyu FM, when the government liberalized the industry. That was the time when one had to move around with a music player, tune out the sound to convince prospective advertising decision makers of a new  frequency, not a program on radio Uganda.

At Sanyu , she started off as a Senior Marketing Executive then to Key Account Manager, and finally Head of Marketing. Her first account was Nile Breweries for which she developed compelling properties to drive the brand and it’s still a key account to this day

At Dembe FM she Set out to turn around the Station’s bottom line when it was bought by Simba Group. Worked to position the Station in the top 5 tier of local FM stations, making it attractive to Nation Media Group who acquired it.

At ICEA she Managed the health of the Corporate Brand, and steered growth of the branch network.

Education
Evelyn is a Fellow with the Chartered Institute of Marketing/CIM -UK, a Chartered marketer (9947576), advanced qualifications in communications (CAM)-UK.

She is an Alumna of the Johns Hopkins University Leadership in Strategic Health Communications, Social Scientist.

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CLINTON MAWANDA(FCIM,MBA, CHARTERED MARKETER)

The Fellows 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Clinton Mawanda?

Clinton Mawanda is one of Uganda`s few CIM UK Fellows. He is the Co-founder Ultra Group a marketing and communications group and  formerly Country Head of Marketing Delight Solar having left the Solar company early this year.

Experience

Prior to joining Delight Solar, Mawanda served as Head Marketing and Corporate Communications Uganda Development Bank for 5 years .

Clinton is also an Associate consultant for CIM UK at Uganda Management Institute study center since 2016.He is responsible for course/modules including Managing campaigns, Customer Experience among others.

Clinton has previously served as Country Demand creation Manager Carlsberg Uganda and offered strategic business growth of the Carlberg brand.

Why Clinton stands out

Clinton has mentored and taught over 200 marketing professionals at UMI and this effort has contributed towards professionalizing the industry since 2016.

Clinton is an entrepreneur with over 13 years of marketing experience. He contributed to the finding of Ultra group of companies as a forward-thinking alternative to traditional marketing models. Ultra has managed clients including Exim Bank, Oryx Energies among others.

While at  Marketing United Bank for Africa  as Head Branding & Marketing made the UBA prepaid card a household card for online payments for over 3 years he worked at Africa`s global bank.

Education

Clinton is pursuing a PHD in business leadership  from SBL school of business  Leadership Kwazulu

The FCIM UK and Chartered marketer also holds a bachelor’s degree, Economics & Applied statistics from Makerere University and an MBA from UTAMU among his other qualifications.

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CLAVER SERUMAGA(FCIM, MBA, CHARTERED MARKETER)

The Fellows 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Claver Serumaga?

Claver is the current Deputy Managing Director of Bank of Africa Kenya. Claver was appointed as Deputy Managing Director, Bank of Africa-Kenya in October 2019.

Experience 

Claver previously served as Bank of Africa Group Chief Digital Officer for a period of four years responsible for  the Group`s digital banking strategy.

Prior to this, Claver was the General Manager, Business Development at Bank of Africa Uganda.

He previously served as Head Retail Banking and Marketing at Orient Bank

Claver has over 17 years of experience in fields of Marketing ,Retail Banking Business Strategy Risk Management Commercial Banking ,Business Analysis ,Project Management ,Business Planning, Credit Analysis within the Banking industry in Uganda and Morocco.

Why Claver Serumaga stands out.

He established and rolled out BOA Group Digital Transformation strategy and organization across 14 countries in Africa

Anyone who remembers the Bank of Africa mobile app launch in 2014 should know that Claver Serumaga was the man behind one of the best digital product development projects in Uganda’s banking sector.

Education

He is a Fellow of the Chartered Institute of Marketing (CIM) – UK and holds an MBA in Executive Management from the Graduate School of Business University of Cape Town (GSB UCT)

 

Related Fellows

JACKIE RUKARE NAMARA CHARTERED MARKETER, FCIM

The Fellows 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Jackie Namara?

Jackie is one of the few Fellows and chartered marketers of Chartered Institute of Marketing (UK). A chartered Marketer is a status that recognizes purely outstanding marketers in the industry. This is currently accessible by members graded by CIM the leading professional marketing body in the world.

Experience

Jackie has over 20 years of experience in strategy, marketing communications, customer experience, building and managing brands. That’s two decades of solid  business growth support, and a test of time.

Her career began in the mid-90s with a one-year cameo at Bank of Uganda. She later moved to Unliver where she worked as a Brand Manager – Laundry and Personal Wash

She also served at Uganda Breweries Limited (UBL) as a brand Manager before being named the Group Brand Manager. Here, she worked for two years before moving to Airtel Uganda.

She later moved to work as the Head of marketing at Stanbic Bank Uganda, a position she held for nearly a decade. This is no mean feat.

Jackie later moved to Vodafone Uganda in the same capacity, where she worked for 2 years before they exited the Ugandan market. She still soared with outstanding delivery.

Education

The vibrant Rotarian is a Fellow and Chartered Marketer of Chartered Institute of Marketing UK (FCIM), hold an MBA from the University of Technology Sydney  among her various qualifications.

 

Why Jackie Stands out

Five years ago, Jackie consolidated her marketing prowess into a consulting firm—Iguru Consult Limited, an agency which serves to help business thrive through Strategy, Marketing and Communications.

She lectures graduate students at the prestigious Uganda Management Institute and MAT Abacus Business School on how to prioritize marketing for sustained business growth and development.

Jackie has mentored close to 500 Marketing and Communications professionals and serves as a key member of the Uganda Marketers Society (UMS).

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NGULUMI IMMACULATE NABATTE (CHARTERED MARKETER FCIM,MBA,CMA)

The Fellows 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Immaculate Ngulumi Nabatte?

She is one of the most accomplished Professional Marketers and CEO material Uganda has ever had with leadership and senior management experience spanning over 20 years in private, financial, FMCGs, sectors.

Immaculate is the current Chief Marketing Officer of Centenary Bank, Uganda’s 2nd largest bank directly supervising  Branding, Marketing, Product development, Advertising functions.

Why Immaculate stands out

For over 2 decades, she has served in Private, FMCGS, and financial sectors at senior management level with 8 years in a leadership position as Bank`s CMO offering strategic direction to over 1500 members of staff both directly and indirectly.

Immaculate oversaw professionalization of the Banks’s marketing team, development of over 15 products and solutions including Mobile loans, Online account opening, Diaspora Funeral cover, Mobile banking app, Superwoman account and spearheading various marketing campaigns year on year.

She previously worked with UgaChick Poultry breeders Ltd and pioneered the growth of commercial poultry farming in Uganda and the East African region. She was  directly responsible for Marketing and sales of poultry and poultry feeds in Uganda, Rwanda, Burundi, Tanzania, Kenya, and Congo. She also led channel and partner management, communications, and public relations functions of UgaChick

Additional Experience

Still at UgaChick, she oversaw and pioneered the diversification to growth of fish farming as an enterprise in Uganda and supervised the marketing function which saw the enterprise  extend reach into Kenya and Rwanda.

Academic Qualifications
The Wife and mother of 3 daughters is in a league of few Ugandans with a Fellow status of The Chartered Institute of Marketing UK(FCIM), Fellow and Chartered Marketing Analyst (CMA) of American Marketing Association(AMA), a Member of Chartered Institute of Public Relations UK(MCIPR) & holds an MBA from the Prestigious Makerere University among her other qualifications.

The Rotarian of the Rotary club of Muyenga Tankhill  has also undertaken Senior leadership program at  Strathmore Business School (SBS) and  an Associate Consultant at the Uganda Management institute where for the last 10 years having mentored over 500 marketing professionals.

Related Fellows

CHRIS MUHANGO(FCIM, CHARTERED MARKETER)

The Fellows 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Chris Muhango?

Chris is the current CEO and Founder Tig Marketing a consultation firm established in 2011 to solve Marketing planning Customer Experience, Strategy, Product development, Market research , Communications problems.

Experience
Chris begun his career way back in 1990 and served as a Commercial Officer for Foods and Beverages Uganda responsible for marketing and sales activities for Fresh Foods Subsidiary of Foods and Beverages

Chris has since worked in various positions including Marketing Manager Dairy Corporation, Uganda, Marketing and Communications Specialist at Appropriate Technology(AT) among several brands and roles.
Chris has generally seen it and done it all

Why Chris stands out
He has been a Fellow of CIM UK since 2011 at a time when there were only few of his status in Uganda.

He has been a senior consultant on major projects, multinationals, and brands across the East African region in various sectors including ARD, Inc/USAID Sustainable Water and Sanitation in Africa (SUWASA) Project ARD, Inc/USAID Sustainable Water and Sanitation in Africa (SUWASA) Project in Nairobi, Kenya with the most recent being the Uganda Airlines customer experience revamp project.

Education
Chris Muhango is a Fellow of CIM UK a level he has been for over a decade, chartered Marketer of CIM UK.

The graduate of Bachelor of Commerce-Marketing from Makerere University holds an MBA, Finance & Marketing from Nagpul University among his various academic qualifications.

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DR. BENEDICT MUGERWA(PHD)(FCIM)CHARTERED MARKETER

The Fellows 2021, Top 50 Most Accomplished Marketers 2021 / By /

Who is Dr Benedict Mugerwa?

Dr Ben as people call him is one of the most accomplished and influential marketer Uganda has ever had.

He is the current Head of Professional Courses at Uganda Management Institute having returned to Uganda in 2002 after several years of working abroad in various Multinationals.

Dr Ben is a Chartered Marketer, Fellow of CIM-UK the highest level of professional Marketing from the University of South Africa
Dr Ben is Uganda`s visionary leader who introduced professional Marketing at Tertiary Institutions level making him the first CIM Coordinator.

He has literally taught every Ugandan CIM professional marketer at UMI and mentored over 5000 professionals.

Dr. Ben has nurtured marketing industry to a level that Uganda has now 3 CIM study Centers mostly headed by his former students, supported Launch of Uganda Marketers  Society whose first home was UMI.

Dr Ben is a public speaker and a consultant to many brands across East Africa

He is therefore the God father of Marketing in Uganda

Related Fellows

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